Prarthana Joshi

Loving The Design Process

Designing for a film, is adding dimensions to the world that the story teller is creating. Make it more believable, lived in and creating a sense that this world truly existed before and after the story. Adding to the persona of the characters within the world. Sometimes it is also accentuating the mood of the scenes to enhance the drama. Using design tools such as color psychology, metaphors and symbology, shapes, textures and forms to create forced perspectives makes designing for film truly a fun and creative process.